Capitol AdvantageInfluence the Outcome

For Policymakers

Thank you for visiting our website.  This page was established for policy makers and their staff to learn about Capitol Advantage and its role in connecting constituents to their elected officials through the online grassroots advocacy tool, Capwiz∙XC.  Here, you will find information about our products, our message, and our commitment to promoting the democratic process through providing a conduit enabling dialogue between elected officials and their constituencies.

Product information
Our promise
Our commitment
Government Outreach and Constituent Communication
Press Releases and Articles
Public Official and Candidate Updates/Research Form


Product Information

Capwiz∙XC is Capitol Advantage’s service to assist advocacy groups in connecting constituents to their elected officials. Since 1986, Capitol Advantage has been devoted to facilitating communications between constituents and their elected officials.  Today, approximately 1,500 different associations—corporations, media groups, nonprofits, etc.—use our online advocacy tool to connect their supporters with their elected officials.  In order to ensure that each message is unique and sent by an individual, Capitol Advantage has a clear and transparent process allowing offices to see the authenticity behind each Capwiz∙XC -generated message.

Capwiz∙XC is designed to help constituents identify and communicate with their elected officials on important issues.  Capitol Advantage teams up with Congressional offices and the Congressional Management Foundation to establish and engage in honest advocacy with the best practices and to facilitate continuous improvement in your organization’s communication with constituents.

  • Capitol Advantage helped sponsor the study released by the Congressional Management Foundation (CMF), Communicating with Congress: How Capitol Hill is Coping with the Surge in Citizen Advocacy, and we have embarked upon initiatives to address some of the concerns found in this study. (Press Release)
  • Capitol Advantage leads and participates in ongoing discussions about best practices to ensure that we are delivering constituent messages in a way that allows your office to easily process incoming messages and to subsequently prepare and send out replies without complication.
  • Our door is always open to discussing officials' questions and concerns about messages, letters, faxes and phone calls received through Capwiz·XC.  We have created the Director of Government Outreach and Citizen Communications position to ensure focus on getting answers and developing new approaches, Mr. Kenny Ames.

 

Our Promise

Transparency: Our process
Periodically, you may see a test email checking Capwiz∙XC integration with your office's webform. No response is necessary to these tests.  We send these tests to make certain that our database is synchronized with the latest updates to your form, including any new issue areas, required fields, or authentication measures.  We usually input your district address to send this test message through your system in order to guarantee that we have a correct district-based address.

Trust: Capwiz∙XC messages are authentic
Each email sent through our system has been created by a citizen who used Capwiz∙XC to submit the message.  Messages are NEVER generated from lists.  More than 95 percent of Capwiz∙XC messages are sent by constituents residing in the recipient's state.  While a number of these messages are form communications, an individual is behind each message sent.  Therefore, when you receive a communication (email, letter, fax, hand-delivered letter, or phone call) facilitated by the Capwiz∙XC suite of online tools, you can trust that it was generated by a legitimate constituent.  You do not get messages generated from a list; you do get messages personally sent by your constituents about issues important to them.

 

Our Commitment

Capitol Advantage is the sole third-party email-vendor employing a Government Outreach Director, a professional charged with coordinating effective constituent communication between Capwiz∙XC clients and elected officials.  The Government Outreach Director serves as the primary contact between Congressional offices and Capitol Advantage for all questions and issues regarding constituent message delivery.

Our Director of Government Outreach and Constituent Communication is available to meet with offices about Capwiz∙XC, best mail practices, and to answer any questions you may have about Capitol Advantage or any of our sister companies (Knowlegis, 720 Strategies, and Capitol Advantage Publishing).  As an expert in the mail process, Capitol Advantage is committed to engaging Congressional and state offices as well as their staff to solicit their opinions on how to improve the mail process.  We welcome feedback and are always eager to discuss improvements and to participate in forums aimed at establishing a consensus between constituents, advocacy groups, and elected officials.

 

Government Outreach and Constituent Communication

Kenny AmesOur Director of Government Outreach and Constituent Communication is Kenny Ames.  A graduate of George Washington University, Mr. Ames comes to Capitol Advantage after a seven-year career on Capitol Hill where he worked for senior House Members in various roles, including legislative assistant, system administrator, legislative correspondent, and special assistant. Visit Kenny's "Hill Insider Chat" archives, covering several topics concerning the relationship between congressional staffers and government relations campaigns. Originally a native of Massachusetts, Mr. Ames now resides in Washington, DC, not far from Capitol Hill.