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Press Release
Internet Creates Informed Voters
WASHINGTON, DC (October 6, 2004) -As the 2004 elections take off, voters are utilizing Internet technology to learn more about their candidates. In just four short years the amount of American people utilizing the Internet for candidate information has grown from 9 percent to 13 percent while other popular mediums such as local TV news, nightly news and daily newspapers showed a decrease in usage. Capitol Advantage and the League of Women Voters (LWV) have partnered to provide Capwiz™ Election the most comprehensive Internet-based research tool to educate first time and veteran voters alike. Capwiz Election, with DNet, is the only electronic tool that lets users view candidates' information (from Presidential to state-level races) in a comparative format, through the DNet issue grid. This allows voters to come to their own conclusions on how to cast their ballots. "The Internet will be a critical resource for the 2004 election and those to come. Roughly 40 million Americans have explored, gathered or participated in politics through the Internet. More citizens are seeking quick and comprehensive nonpartisan sources of information," said Bob Hanson, CEO and founder of Capitol Advantage. "Capwiz Election is a powerful tool giving the American voting public a comprehensive one-stop grassroots education shop and with the essential partnership with the League of Women Voters, our content is king. Users are able to research bios, issue statements, state ballot initiatives, polling locations and more." Kay J. Maxwell, president of the League of Women Voters, explained that "the Internet and the information age are bringing democracy into everyone's homes. Studies show that 52% of people seeking political information online looked up candidates stands on the issues and another significant group looked for local campaign activities online. These features are exactly those that Capwiz Election and DNet offer voters." Using a simple grid and issue drop down menu box Capwiz Election, with DNet, allows viewers to easily see and compare the positions of candidates for any given race. Users have access to nonpartisan information not only for national campaigns but state races and ballot initiatives as well. Free to all Internet surfers, Capwiz Election can be found at Congress.org/election, a web site powered by Capitol Advantage that promotes public civic involvement. Capwiz Election is becoming a popular tool that educates voters and provides election information among some of the nation's largest media portals including msn.com, aol.com, yahoo.com, usatoday.com, nytimes.com, foxnews.com, c-span.org and more than 1,000 other organizations web sites. "When planning our Election 2004 coverage and Web site, we needed a tool to not only encourage, but make it easy for, our readers to participate in the political process and make educated candidate choices in 2004," stated Cyrus Krohn, Publisher, Slate Magazine on MSN. "This one-stop shop tool, coupled with our editorial coverage and content will provide our viewers with all the campaign and election information necessary for 2004." The Internet continues to serve as the place to go for voter education and registration and connecting citizens with volunteer and fundraising opportunities. Capitol Advantage, together with the League of Women Voters, and media partners are educating voters and increasing participation in the 2004 election and beyond. Today, Capwiz Election has received over 12 million page views since its debut in January of 2004. ###
For more information, please contact:
Capitol Advantage: Gioia Albi/703.289.4670 About Capitol Advantage - www.capitoladvantage.com - www.congress.org About the League of Women Voters - www.lwv.org |
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